Open House · Sept 21–23
Save my spotFree 3-Day Live Event · September 21–23
Come learn something that changes how you work.
Three free live sessions on hydration, material selection, and modern wearables — plus a first look inside the Virtual Studio.
The first session starts soon
All About Hydration — Monday, September 21 at 1:00 PM ET
The next session starts soon
Material Selection Primer — Tuesday, September 22 at 1:00 PM ET
The final session starts soon
Modern Corsages, Boutonnieres & Lapel Flowers — Wednesday, September 23 at 1:00 PM ET
Hurry — free access closes soon
Replays and the free guide are only free through September 28 at 11:59 PM ET.
This year's Open House has wrapped
Free access has ended — but the Virtual Studio is open for a little while longer below.
Three free live sessions
What we're covering
Live at 1:00 PM ET each day. Can't make it live? Register anyway — replays are free through September 28.
Starting on Monday, September 21st, join me for a deep dive into all things hydration. Learn the essential plant physiology principles behind the “hydration chamber” and learn how to use it to maximize moisture and bolster your materials so they perform at their very best. This is always a popular topic, join me live and bring all your burning hydration questions!
Successful designs depend on wise material selection. Choosing correctly is always important, but it's especially important when making wilt-prone work such as corsages, crowns, and lapel flowers, intricate bouquet work, and sustainable large scale floral installations. Join me on Tuesday, September 22nd for a session outlining the qualities and categories of reliable flowers and how to use them best!
Join me on Wednesday, September 23rd for an information-packed session on how to make impressive, modern corsages, boutonnieres, and lapel flowers. Learn ideas that will change your approach and actually make you look forward to this often- dreaded task! These accessible, affordable ideas will transform your approach, allowing you to produce little artworks quickly and easily.
Yours when you register
The Seasonal Bloom Guide
Floral applications and availability by month, plus a quick-reference key — a handy resource you'll use long after the Open House wraps.
Get the free guideDesigner · teacher · creative guide
Hi. I'm Sue.
With over 20 years in floral design, I can say with confidence: no matter where you are in your business, I have been there too. Having taught over 20,000 students, I am passionate about helping florists build confidence and find their creative voice.
These three sessions are a small taste of what we get into every month inside the Virtual Studio — I can't wait to see you live.
Save my spot
Don't just take my word for it
What past members say
The Virtual Studio is a permanent part of my business. So many times I was stuck on where to start, and watching made everything clear and easy.
The Virtual Studio has been quintessential to our business growth and to maintaining the design interests of our team.
It has given me the confidence to design more artistic work in a more sustainable way, which matters a great deal to me.
Coming September 21
Loved today? There's a lot more waiting inside.
Enrollment for the Virtual Studio opens the same day as Session 1 — 190+ lessons, a new one every month, and the community these live sessions only give you a taste of.
Enrollment is open
Loved what you saw? There's a lot more waiting inside.
190+ lessons, a new one every month, and the community these live sessions only give you a taste of. Doors close September 28.
Doors are closed for now
The next Virtual Studio window opens this spring.
Thanks for spending the Open House with us. Want a nudge when enrollment reopens?
Learn about the Virtual StudioHave questions?
Answers to what people ask most
Is this really free?
Yes — all three live sessions, the replays, and the Seasonal Bloom Guide are free through September 28 at 11:59 PM ET. After that, the training series and guide are no longer available for free.
What if I can't make it live?
Register anyway. Every session is recorded, and replays are posted the morning after — free through September 28.
Do I need to register separately for each session?
No — one registration covers all three sessions, all three replays, and the free guide.
Is the Open House connected to the Virtual Studio membership?
These three sessions are free and open to everyone. The Virtual Studio is Sue's paid membership, with 190+ lessons and a new one every month — enrollment for it opens September 21 and closes September 28.