Passionflower Sue's Resources

I'm excited to share with you my most comprehensive list of resources, including business tools & applications, books, podcasts, templates, tools & supplies, floral resources, AND MORE...

Upcoming Events & Challenges 

These are some upcoming events and challenges I want to share with you.

The FREESIA Challenge | Living Plant Design

Challenge opens April 24, 2022

4 problem-solving  challenges combining design aesthetics with sustainability, responsibility, and innovation… the FREESIA Challenge will welcome florists, designers, and flower lovers across the globe to participate in a forward-thinking design competition committed to supporting sustainable practices for the betterment of the planet.

The Challenge will be 100% Free to join, and we encourage you to participate no matter your experience or skill level.

Collectively, we can explore solutions for reducing our impact on the environment.

Join the Challenge

Slow Flower Summit

June 26 - 28, 2022 | Pocantico, NY

The Slow Flowers Summit is a conference for creative professionals, thought leaders and pioneering voices in the progressive Slow Flowers community. 

Designed to stimulate curiosity, examine conventional assumptions and explore conscious and ethical practices in the floral industry, the Summit agenda asks speakers and audience members alike to inquire, inform, include, instigate and inspire.

Learn More

International Master Florist Education in Floral Design with Gregor Lersch

Starts November 5, 2022

This fulltime 20 days international Master in International Floral Design (MIFD), is held in 2 modules of 10 days. In the periode between the modules there will be homework assignments.
Registration is only possible for the complete course, meaning module 1 & 2. It is not possible to register for the modules separately.
Please take into consideration that when you register for the course, you will be registering for both modules!

Learn More


I’m starting the hashtag #iloveflorists to highlight people who are offering sustainably-minded, low waste, solution-based information out of a LOVE and RESPECT for florists and floristry.

People who are driven to participate in the betterment and advancement of our industry in a welcoming, connection-focused way. People who recognize that this is a rich art form worthy of reverence.

I’d love this hashtag to take on a life of its own and be a place where people can scroll and receive practical solutions that they can implement now. A place that people can visit and leave feeling empowered, informed, and encouraged.

Learn More

AIFD 2023 Symposium "Grow"

July 1 - 6, 2023 | Chicago, IL

Get ready to GROW!

Learn More

Interflora World Cup 2023 UK

September 7 - 9, 2023 | Manchester Central, UK

The Interflora World Cup is arguably the biggest event in floristry, it’s the world’s greatest floral design competition. Every four years, since 1972, the best of the best amazing florists from around the world compete in a major international city to win the coveted title of Interflora World Champion.

Learn More

Business Tools & Apps 

These are business tools and applications that I am currently using (or have used) in my own business.


Manage projects, book clients, send invoices, and get paid - all on HoneyBook.

Get 20% off for one year

Claim Your Discount

Creative Law Shop®

Legal documents, contracts, etc.

MARCH sale!
25% off everything (ends March 4th at midnight)

Receive 10% with my code: PFSUE10

Visit The Shop


Website host, email marketing, e-learning

Get 30 Days Free


Florist software that helps you prevent pricing errors and end overbuying.

Receive one free month of service (when you create your EveryStem account) with my code: passionflowersue
NOTE: Monthly members pay for their 1st month when they join and receive their 2nd month free. Annual members will get a free month added-on to their membership. They pay for 10 months up front and get 13 months of service with this code. 
Get One Month Free

Details Flowers Software

A platform specifically designed to help florists and designers do more and earn more.

The app streamlines proposals, ensures profitability through careful attention to each arrangement, and simplifies the payment process.

Start a Free 7-Day Trial

Canva Pro

Graphic design platform used to create social media graphics, presentations, posters, documents and other visual content.

Start Your Free Trial

Let's Propose

Join and receive 50% off your membership with code PASSION50

With your $497 membership fee, you will receive the following:

  • Proposals created at 3% of product total
  • Personalized Profitability Audit
  • Couple Intake Form Template
  • 1 Free Recipe from our Shop
  • Membership in our online community
  • 3 Expedited Charges Waived
  • A 30 minute Coaching Session
Learn More

Learning Resources 

These are colleagues in the industry that Sue has worked with and learned from.

Alison Ellis

Flower Math is The Florist's Guide to Pricing and Profitability

* Maximize Your Profit Margin On Flowers & Supplies
* Make Generating Cash A Simple and Clear Process
* Up Your Income
* Feel Confident Quoting Weddings & Pricing Everyday Arrangements

Save $100 using my special link!

Learn More
Sara Dunn

Sara Dunn

Wedding SEO Bootcamp is the only live SEO program just for wedding pros.

In just 4 days, Sara teaches wedding business owners like yourself — wedding planners, photographers, venues, florists, and more — how to make big, strategic changes to how you show up online.

Learn More

Crystal Whiteaker

Branding coach and host of the Core Values Challenge.

Learn More

Julie Tobi

Career and Life Coach for Creatives

Learn More


Visit Sue's Blog for more learning resources: 

Click Here


Whether I've been a guest or just a listener, these are some podcasts that I recommend.

The Flower Podcast

In this episode, I join Scott on the podcast.


Botanical Brouhaha

Check out Episode 2 where I was a guest.

The Sustainable Flowers Podcast

I highly recommend the interviews with Linda D'Arco of Little Farmhouse Flowers.

Flowers for All, by Susan McLeary

My book is available for pre-order! Makes a great gift for florists and flower lovers of all skill levels. I'd greatly appreciate your help getting the book out into the world!

Pre-Order the Book Today!

Book Recommendations 

There are several books that I recommend, including my very own "The Art of Wearable Flowers" --

as well as many others, including:

"The Art of Wearable Flowers," by Susan McLeary

"I'm using your fabulous book!!! It's so good and helpful. You put everything into it; no holding back. Thank you. Thank you. You are a fab teacher sharing so many things." -- Genia S.


"I did a photoshoot last month and got a few pics of me at the same time. The photoshoot features some wearables (including the one I made for myself) and I'd taken my inspo book WEARABLE FLOWERS by Passionflowersue. The photographer snapped a few with me reading." -- Althea Wiles
(photo credit: Sydney Rasch)


These are tools I recommend (and use) that can be purchased on Amazon:

Shop Tools

Studio Essentials 

These are studio essentials I recommend (and use) that can be purchased on Amazon:

Shop Studio Essentials

Vase & Supply Websites 

These are my go-to sites and favorites.

Accent Décor

Pots & planters, vases & Vessels, candles & candleholders, home accents, and more.

Favorites include:

Santorini Vase (similar to Noe Kuremoto vessel)
"Orion" compote vase
Footed vases


Jamali Garden

Vases, candle + holder, silk flowers + plants, garden + planters, décor + accents, floral supplies, boxwood + grass + dried, trays, holiday, and more.

Favorites include:

Footed vases
12-inch Antique Brass Bowl

Noe Kuremoto

Favorites include:

Footed Vessel
Statement Vessel
Small Footed CompoteFooted vases

Oh Flora

Ethically & sustainably made ceramics.

Favorites include:

Footed vases

Feather Place

Favorites include:

Skull Caps for Headdresses - White
(plastic form for wearables)


Favorites include:

Floral Frog 200 ("Mega Frog" by Floral Fabrications)


Favorites include:

Oasis rustic wire

Pottery Barn

Favorites include:

"Quinn" vase

Wholesale Floral

Favorites include:

Oasis Bind Wire


Favorites include:

Full-Size Hot Glue Gun

Middle Kingdom

Favorites include:

bud vase collection

Wheeler Munroe

Currently, their tool belts are only available at


Custom Fabric

May Arts


Rings & Things

Jewelry bases and more.


Pedals & Displays